TED video: Chip Kidd on Designing Book Covers

Once in a while, among the hundreds of TED videos, I come across a delightful gem. Chip Kidd is entertaining. Though the delivery is that of a fine stand-up comedian, his message is serious and insightful. I learned a lot from this one.

https://embed-ssl.ted.com/talks/chip_kidd_designing_books_is_no_laughing_matter_ok_it_is.html

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